A strategic thinker & data-driven SAAS product designer with 6+ years of expertise.

He recently completed his leadership role as a Graduate Teaching assistant under Prof. Nichole Graham for Business Analysis & Information Systems course at Northeastern University, Boston, where he studied Information Systems, concentrating on Human-Computer Interaction.

Recent Experience
In his most recent Industry role at Eulerity, New York, Harshveen developed an innovative Template Framework for the SaaS Marketing Infrastructure, leveraging the Atomic Design framework and Figma’s Component Attributes like Variants, Instances, Booleans, Nested Components, and Auto Layout. This project increased the efficiency of the overall design process by 50% while ensuring consistency across deliverables. Marked by cross-functional collaboration, comprehensive documentation, and regular review sessions, this framework proved highly successful and remains in use today.



Strengths
He is a seasoned Product Designer with solid design principles and 7+ years of industry experience, specializing in creating impactful user-centric designs that bridge creativity and functionality. His strengths lie in design systems, data-driven UX research, and business process optimization. He has a proven track record of leading cross-functional teams, driving efficiency through Lean methodologies, and designing innovative solutions for SAAS platforms, ERP systems, and FinTech applications.



Portfolio
Harshveen’s portfolio showcases a diverse range of multidisciplinary projects, from design systems and heuristic evaluations to data-driven designs for industries such as Automotive, ERP, CRM, Retail, and Fintech. His work highlights a strong foundation in leveraging research insights to create impactful, user-centered solutions, with expertise in aesthetics, layout design, prototyping, and typography.



Entrepreneurial Experience
Apart from this, his entrepreneurial experience with Fince, a FinTech startup, reflects his passion for solving real-world problems through technology, strategic thinking, and designs that convert a prospective customer into a trusted user.



Bachelors Experience
During his undergraduate years, he worked as a freelance design consultant for three years with organizations like EMDI Delhi, Deevehealth, Medprime Technologies, Google Students Club, TEDx SRM, and more. These experiences taught him how design processes can influence product and business decisions, helping shape them for the better. This early exposure laid a strong foundation for his journey in product design, blending creativity with strategic impact.

How has the journey been so far?

“Back in class 8 I distinctly remember myself coming back from school, spending hours behind the computer system and creating approximately 100 slides of stick figure animations on Microsoft PowerPoint on windows XP, and showing it to everyone at home, taking feedback and improving just to feed my inner creative thirst.

A couple of years down the lane, In class 10 I got addicted to Windows Movie Maker, mixing audio and video clips from school events to create fruitful short movies and premiere them to my friends.

Advancing a few more years, in 2015 I discovered Adobe products and ended up using it to serve clients with their branding needs and visual Identity during my undergrad.

And here I am today, 10 years later, working as a product designer in the Industry, helping companies enhance their saas product's user experience.

With every passing day I try to educate myself with the practical skills and theoretical understandings required to design, implement and evaluate the next generation of human-computer interfaces, and still, "there’s so much more to go!"